COMFORT WORLD : LEMSIP

Production company: Unit 9
Director: Jara
Production designer: Ben Austen
Set maker: Soft Tissue Studio

A thorough research and sample period were given over to search for the right material that would become the basis of this CGi environment. A massive national campaign for Lemsip the challenge for Soft Tissue was to find the material that balanced imagination with comfort. Once found the fabric was sculpted to various shapes that were then replicated, multiplied and morphed in post production.